{"product_id":"iso-perm-option-exo","title":"ISO Perm Option EXO","description":"\u003cp\u003eISO's exclusive, patented, thio-free formula utilizes Isoamine, a naturally derived waving agent. Isoamine penetrates more deeply and evenly into the hair than conventional waving agents without aggressively lifting the cuticle. Since the internal structure and integrity of the hair is not disrupted, there is no need for conditioning additives that can hinder the perming process. The result is resilient curls and healthy hair\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOption 3 is designed for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExtra-firm curl on normal to resistant hair\u003c\/li\u003e\n\u003cli\u003eNormal to coarse textured tinted hair in good condition (20 volume or less)\u003c\/li\u003e\n\u003cli\u003eResistant or gray hair\u003c\/li\u003e\n\u003cli\u003eLong, thick hair\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eExperience the benefits of ISO Option 3:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCan be self-timed or variable-timed\u003c\/li\u003e\n\u003cli\u003eAdded pre-wrap\u003c\/li\u003e\n\u003cli\u003eNo heat required\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"WorthIt Beauty Supply","offers":[{"title":"Default Title","offer_id":43561074360394,"sku":null,"price":7.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/0389\/8954\/files\/IMG-3638.jpg?v=1777656114","url":"https:\/\/worthitbeautysupply.com\/products\/iso-perm-option-exo","provider":"WorthIt Beauty Supply","version":"1.0","type":"link"}